1. Sources of funding drying up: With large-scale FCRA cancellations freezing foreign donors and Corporations moving to become implementing organizations, NGOs need to explore other funding sources to continue their programmes. Individual fundraising especially from domestic sources is a step in that direction.
2. Increasingly restrictive donations: Most donations from Institutional, CSR, and Foreign funds are very prescriptive and thus overall quite restrictive. It's mainly meant for programmes. However, NGOs need to have funds for overall capacity building, experiment with innovative solutions, try out new theories of change, or use just some flexible money to tide over liquidity crises from time to time. Individual fundraising can be a panacea to all these problems.

Relevance: Most organizations, when they start out, raise money from friends, family, and colleagues in their initial years. This is essentially Individual Fundraising. However, once they cross the three-year mark, they gain access to CSR and FCRA funding and often lose sight of Individual Fundraising. This shift occurs partly because they never develop a system within their organization to sustain Individual Fundraising without the founder's involvement. Eight to ten years later, many of these organizations wish they had maintained and developed this funding stream for the flexibility and sustainability it provides. Individual Fundraising offers the advantage of helping to manage cash flow issues and providing a more reliable and flexible source of funds. Understanding this need, this masterclass aims to empower nonprofits with the knowledge and skills necessary to institutionalize Individual Fundraising within their organizations right from the very beginning.

Themes covered:

• Scale & Share of Giving in India (Individual vs Corporate)
• Historical Growth Rate & Comparison with other countries
• Fundraising Sources – unique characteristics of each source
• Benefits of Retail Fundraising beyond money
• Channels for Retail Fundraising
• Myths of Retail Fundraising

About the Facilitator:

Dhaval Udani, Founder & CEO, danamojo
Dhaval is aDhaval is an alumnus of IIM Ahmedabad and a Computer Science graduate from VJTI, Mumbai. With nearly 25 years of experience spanning technology, management consulting, and philanthropy, Dhaval has worked with multinational corporations such as Citigroup and A.T. Kearney before transitioning to the social sector with GiveIndia. Over the past 15 years, he has progressed from a volunteer to CEO of GiveIndia and now serves as the Founder & CEO of danamojo, a Compliance-First Payment Solutions Platform for NGOs, which has onboarded over 1,250 NGOs.
Danamojo is a recipient of the NASSCOM Social Innovation Honor 2018 and is supported by Rohini Nilekani Philanthropies and Social Alpha. Dhaval has written extensively on philanthropy and the social sector for publications such as Forbes India, Times of India, Hindu Business Line, and India Development Review. He has been quoted in numerous industry articles and is an Aspen Fellow as part of the India Leadership Initiative. Additionally, Dhaval has received the People’s Choice Olga Alexeeva Memorial Award and is the lead curator for a community of over 1,000 NGO fundraisers.